The question is, with the vast number of raw idiots in the world, who cares? Well, Adrian Beecroft is a Tory party donor (according to one source, I don't know how reliable, he has donated a total of £537,000 "in recent years"). Adrian Beecroft is a venture capitalist (well blow me down, he's a rich man), meaning large-scale investor. One of his most successful ventures is Wonga.com, a payday loans company recently slammed for its aggressive collection methods.
But Beecroft is also a government advisor. Yes, this government is taking advice from glorified loan sharks. He recently advised the government to do away with employment rights, the headline being he wanted the government to allow employers to sack employees at short notice without fault. Such a move would apparently boost the economy to the tune of £50 billion. Leaving aside the obvious mistake of thinking fewer people in work would add to the general wealth of society, don't think for a moment that £50 billion would have headed your way, it would have gone straight into Adrian Beecroft's pockets, him and his ilk. But comrade Cable put a stop to all that, boo-fucking-hoo (I say "put a stop to all that" the Beecroft Bill, AKA The Enterprise and Regulatory Bill, is being put to parliament today - minus no-fault sackings, but with a whole host of other horrors, e.g. limiting unfair dismissal payments to one year's wages).
But why care? First, I think this is indicative of an attempt to import post-Regan rhetoric into Britain, partisan hysteria not just about people who exist outside mainstream political consensus, but even those who operate inside it. Secondly, we must bear in mind the Tories strategic outlook. Like Regan, who attacked the legacy of the New Deal, this government is trying to destroy all bases of social democratic opposition (not to mention further left-wing opposition). The Tories electoral base is dwindling. It was dropping away even before the effects of austerity began hitting them in the polls, hence the Tories could not govern on their own after the last general election. This is why they've been so hasty, so reckless, so provocative (not to mention so surprised when their provocations failed to rouse much practical opposition) and why they have responded to all obstacles, even imagined ones, with such hyperventilating craziness.